eBooks - Business - Business - Gavin C. Reid - Small Business Enterprise


Small Business Enterprise eBooks

by Gavin C. Reid


Small Business Enterprise - Adobe eBook

Small Business Enterprise eBook

Adobe

Platforms
Windows Vista / XP / 2000, Mac OS X, Sony Reader

Features
Advanced navigation, search, bookmarks, and multiple viewing options.

Availability:
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Price: $91.00


Small Business Enterprise - Microsoft Reader eBook

Small Business Enterprise eBook

Microsoft Reader

Platforms
Windows PC, Windows Mobile 5.0-6.0, Pocket PC 2003

Features
ClearType, advanced navigation, search, personal library, bookmarks, notes, and drawing.

Availability:
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Price: $47.53


Small Business Enterprise Summary

Using up-to-date statistical and econometric techniques, this book discusses the role of small business enterprise in a mature market economy and evaluates the real behaviour of small firms in a contemporary competitive environment.

"Small Business Enterprise" is an exploration of one of the major issues of contemporary industrial organization the role of small business enterprise in a mature market economy. It covers such key issues as start-up and its financial features; static and dynamic scale economies; enterprise case histories; small business strategy; competitive forces; strategic pricing policy; determinants of growth and survival; and the political economy of fair trade and enterprise.
The arguments are analytical and empirical, and are well-grounded in the context of the political economy of small business. Based on a unique and extensive database of small business enterprise, this study utilizes over 40,000 data points gathered by field work within firms. Through the use of contemporary ideas from industrial economics, allied to statistical, econometric and qualitative techniques, this book brings rigor and insight into the study of small business enterprise.



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