Nonprofit Essentials: Major Gifts (AFP Fund Development Series)
by Julia Ingraham Walker
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Platforms
Windows Vista / XP / 2000, Mac OS X Tiger Features
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Availability:
Download Now Price: $45.50
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Nonprofit Essentials: Major Gifts (AFP Fund Development Series) Summary
| Nonprofit Essentials: Major Gifts (AFP/Wiley Fund Development Series) is a concise and professional guide to major gifts in a format that is accessible, lively, easy-to-read. It provides in-depth advice from an experienced fundraiser.áThe book has eight chapters that take the reader from the early stages of establishing a program through the core elements of all major gift programs: identifying and rating prospects, preparing the case, training volunteers, cultivating donors, making the ask, and providing recognition and stewardship for the gift. It will focus on how to create a prospect-centered program (i.e., developing the capacity to engage and solicit donors effectively based on their unique interests and needs). |
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eBooks > Titles > Authors > Business > Business > Julia Ingraham Walker > Nonprofit Essentials: Major Gifts (AFP Fund Development Series)
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