eBooks - Business - Marketing - Hugh Wilson - The Multichannel Challenge
The Multichannel Challenge eBook
by Hugh Wilson
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Platforms
Windows Vista / XP / 2000, Mac OS X, Sony Reader Features
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Availability:
Download Now Price: $82.89
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The Multichannel Challenge Summary
| While innovation in products and services continues apace, today?s competitive strategy is equally based on innovation in the route to market. Tesco.com, Direct Line, First Direct and easyJet are just a few examples of innovative channel strategies as a k |
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eBooks - Titles - Authors - Business - Marketing - Hugh Wilson - The Multichannel Challenge