Maximizing The Value of Analyst Relations

By: Geoff Roach, Lisa Perri


Maximizing The Value of Analyst Relations - Adobe eBook

Maximizing The Value of Analyst Relations

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Maximizing The Value of Analyst Relations Summary

Maximizing the Value of Analyst Relations is a report that provides marketers, executives, public relations people, and others who work with industry analysts valuable insights into the world of industry analysts. Firms such as Gartner, Forrester Research, IDC, and many others possess influence and reach that can make or break a company or product. Based on a survey conducted in the summer of 2005 with hundreds of analysts, this report from Acme Marketing Group provides a practical guide to building relationships that profit everyone.



eBooks > Titles > Authors > Business > Marketing > Geoff Roach > Lisa Perri > Maximizing The Value of Analyst Relations

 

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