eBooks - Business - Marketing - Robin Birn - Patrick Forsyth - Market Research
Market Research eBooks
By: Robin Birn, Patrick Forsyth
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Platforms
Windows Vista / XP / 2000, Mac OS X, Sony Reader Features
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Availability:
Download Now Price: $16.50
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Platforms
Windows PC, Windows Mobile 5.0-6.0, Pocket PC 2003 Features
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Availability:
Download Now Price: $16.50
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Market Research Summary
| The fast track route to mastering the use of market research. Covers key market research techniques, from asking the right questions and using statistics to analysing data and acting on the information. Examples and lessons from benchmark companies in publishing, consumer goods, brewing and other industries. Includes a glossary of key concepts and a comprehensive resources guide. |
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eBooks - Titles - Authors - Business - Marketing - Robin Birn - Patrick Forsyth - Market Research