eBooks - Business - Management - Chris Fitzsimmons - Tim Jones - Managing Intellectual Property
Managing Intellectual Property eBooks
By: Chris Fitzsimmons, Tim Jones
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Platforms
Windows Vista / XP / 2000, Mac OS X, Sony Reader Features
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Availability:
Download Now Price: $16.50
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Platforms
Windows PC, Windows Mobile 5.0-6.0, Pocket PC 2003 Features
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Availability:
Download Now Price: $16.50
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Managing Intellectual Property Summary
| Fast track route to managing and exploiting intellectual property. Covers the key areas of managing IPR from the alternative forms available and their means of protection to approaches for creating revenue and leveraging value. Examples and lessons from some of the world's most successful businesses, including BTG, IBM, Qualcomm and the Teletubbies, and ideas from the smartest thinkers, including Kevin Rivette, Jessica Litman, Thomas Stewart and Seth Shulman. Includes a glossary of key concepts and a comprehensive resources guide. |
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eBooks - Titles - Authors - Business - Management - Chris Fitzsimmons - Tim Jones - Managing Intellectual Property