eBooks - Business - Management - Brad Jackson - Management Gurus and Management Fashions: A Dramatistic Inquiry
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| A lively examination of popular management thinkers, or gurus, and the performance improvement programs and management fashions that they frequently advocate. Building on the work of a growing band of management researchers, this book provides a rhetorical critique of these gurus and the management fashion phenomenon, and considers their impact on organizational life. Fantasy theme analysis - a dramatistically-based method of rhetorical criticism - is conducted to critique three of the most important management fashions of the last decade: *the re-engineering movement promoted by Michael Hammer and James Champy *the effectiveness movement led by Stephen Covey *the learning organization movement inspired by Peter Senge and his colleagues. Management Gurus and Management Fashions stimulates a much-needed critical dialogue between practitioners and academics about the sources of the underlying appeal of management gurus and management fashions, and their effect upon the quality of management and organizational learning. |
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eBooks - Titles - Authors - Business - Management - Brad Jackson - Management Gurus and Management Fashions: A Dramatistic Inquiry