eBooks - Science & Technology - Computers & Internet - Barry Silverstein - Melissa Bane - Internet Marketing Success for Information Technology Companies, Second Edition


Internet Marketing Success for Information Technology Companies, Second Edition eBook

By: Barry Silverstein ~ Foreword by: Melissa Bane


Internet Marketing Success for Information Technology Companies, Second Edition - Adobe eBook

Internet Marketing Success for Information Technology Companies, Second Edition eBook

Adobe

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Internet Marketing Success for Information Technology Companies, Second Edition Summary

While information technology companies have a special affinity for the Internet, they are not necessarily using Internet marketing to its fullest potential. Addressing the specific Internet marketing needs of IT companies and written for IT marketing pros, this how-to guide shows how to make the best of a Web site, get the most out of online advertising and e-mail marketing, build a Web community, and participate in affiliate marketing programs. Numerous case studies from IT companies are used to illustrate the concepts.



eBooks  -  Titles  -  Authors  -  Science & Technology  -  Computers & Internet  -  Barry Silverstein  -  Melissa Bane  -  Internet Marketing Success for Information Technology Companies, Second Edition