How To Design Logos eBook - Rick Barker

How To Design Logos

by Rick Barker

How To Design Logos

Adobe

Platforms
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Price: $6.95

How To Design Logos Summary

This is the book you want to teach you the real creative side of designing logos.

Contents

Section One - The Preparation

Chapter 1     Design Foundation
Chapter 2      How to Think like a Designer
Chapter 3      The Tangibility of Elements

Section Two - The Creative Process

Chapter 4      Brainstorming - Jump start-Creative Juices
Chapter 5      Designing a Mark
Chapter 6      Incorporating Type with a Mark
Chapter 7      Designing Logo Type
Chapter 8      Using this Pictorial System

Section Three - Protecting Assets

Chapter 9      Redesigning an Existing Logo
Chapter 10      Standardized Logo Usage
Chapter 11      Creating an Identity Manual
Chapter 12      Color
Chapter 13      Monitor Logo Application
(70 pages)

Section Four - The Library of Images

Chapter 14      Pictorial Index
(24 pages)

About the Author:

Rick Barker has been a Graphic Designer for over thirty years, in which time he has created and studied thousands of company logos. This book is a culmination of over eight years of research and design work. It contains skills on the interpretation of shapes and design, and their integration into a completed Company/Product Logo. Also included are important tips and techniques in creating, establishing, maintaining and/or redesigning a successful company image. Thousands of basic shapes are included to help you design a company logo that suits your business and style. Rick is currently a professor of Graphic Design on the college level, teaching Typography, Corporate Identity and Corporate Communication along with other graphics oriented classes.

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