e-Strategy, Pure & Simple: Connecting Your Internet Strategy to Your Business Strategy | Michel Robert | Bernard Racine | Science & Technology | Computers & Internet | eBooks
e-Strategy, Pure & Simple: Connecting Your Internet Strategy to Your Business Strategy
By: Michel Robert, Bernard Racine
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Platforms
Windows Vista / XP / 2000, Mac OS X Tiger Features
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Availability:
Download Now Price: $24.95
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e-Strategy, Pure & Simple: Connecting Your Internet Strategy to Your Business Strategy Summary:
| Senior managers know that the Internet demands new business strategies. But for many of these executives, much about the Internet and e-commerce remains enigmatic. This important new book by strategy guru Michel Robert demystifies the Internet for executives and provides a comprehensive framework for developing Internet strategies that dovetail with an organization's overall business strategy. |
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