eBooks - Reference - Reference - Tom Philbin - Rick Doble - Cheaper
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Chapter One There are a variety of strategies and marketing tricks that you should be aware of to enhance your abilities as a shopper. Knowing these will, of course, help you get products and services at a healthy discount. The following is a roundup of sixteen of these from the authors’ own experiences and from industry insiders. ... SHOPPING TIP #1: SHOP AROUND in shopping around, your goal, of course, is to find out who is selling the product or service you want the cheapest, and to gather those prices. Your three tools are the telephone, the Internet, and the yellow pages. All are invaluable sources for determining the cost of the product or service from various companies. We find the telephone works quite well. And please don’t believe the myth that retailers won’t give you prices over the phone. The vast majority will. And why not? The bottom line is the bottom line: They want to make money, and they’ll facilitate that any way they can. Just call, ask if they have the item (or service), and then ask the price. It is important to know exactly what you want so you can transmit it to the seller in language he or she understands. In some cases—such as with bath fixtures, light fixtures, and power tools— knowing the model number will be essential, and that is something you can get from the manufacturer’s website, flyers, or catalog. In almost all cases we predict that you will get the price easily, particularly in these recessionary times. Yet if you are chary about being so direct, then you can be a little more artful in your query. Following is one good technique. First, ask if the retailer if he or she h... |
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eBooks - Titles - Authors - Reference - Reference - Tom Philbin - Rick Doble - Cheaper