Advertising as Communication | Gillian Dyer | Arts | Media & Entertainment | eBooks
Advertising as Communication
by Gillian Dyer
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Platforms
Windows 98+, Tablet PC, Pocket PC 2003 Features
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Availability:
Download Now Price: $34.83
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Advertising as Communication Summary:
| As consumers, we all encounter advertising as part of our daily lives. However we are often unaware of its more subtle form of persuasion. This book examies advertising in modern society and also views its cultural and economic impact. |
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