eBooks - Business - Marketing - Marina Bianchi - The Active Consumer


The Active Consumer eBooks

editor Marina Bianchi


Active Consumer - Adobe eBook

Active Consumer eBook

Adobe

Platforms
Windows Vista / XP / 2000, Mac OS X, Sony Reader

Features
Advanced navigation, search, bookmarks, and multiple viewing options.

Availability:
Download Now

Price: $266.00


Active Consumer - Adobe eBook

The Active Consumer eBook

Adobe

Platforms
Windows Vista / XP / 2000, Mac OS X, Sony Reader

Features
Advanced navigation, search, bookmarks, and multiple viewing options.

Availability:
Download Now

Price: $154.00


Active Consumer - Microsoft Reader eBook

The Active Consumer eBook

Microsoft Reader

Platforms
Windows 98+, Tablet PC, Pocket PC 2003

Features
ClearType, advanced navigation, search, personal library, bookmarks, notes, and drawing.

Availability:
Download Now

Price: $154.00


The Active Consumer Summary

This book provides an economic-theoretical understanding of the many ways in which innovation can structure consumer choice, a central theme that has been ignored by traditional economic theory.

This book provides an economic-theoretical understanding of the many ways in which innovation can structure consumer choice, a central theme that has been ignored by traditional economic theory.



eBooks  -  Titles  -  Authors  -  Business  -  Marketing  -  Marina Bianchi  -  The Active Consumer