Strategic Planning For Dummies eBooks
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 Strategic Planning For Dummies
By: Erica Olsen

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If you’re starting a new business or planning your business’s future, there are plenty of things you should take into account. Strategic Planning For Dummies covers everything you need to know to develop a plan for building and maintaining a competitive advantage — no matter what business you’re in.

Written by Erica Olsen, founder and President of a business development firm that helps entrepreneurial-minded businesses plan for a successful future, this handy guide covers all the basics, including:

  • How a strategic plan is different than a business plan
  • Establishing a step-based planning process
  • Planning for and encouraging growth
  • Taking a long-view of your organization
  • Evaluating past performance
  • Defining and refining your mission, values, and vision
  • Sizing up your current situation
  • Examining your industry landscape
  • Setting your strategic priorities
  • Planning for unknown contingencies

If you’re in business, you have to plan for everything — especially if you intend your business to grow. Whether you’re planning for a small business, large conglomerate, nonprofit, or even a government agency, this book has the planning specifics you need for your organization. Step-by-step, you’ll learn how to lay the foundations for a plan, understand how your plan will affect your business, form planning teams, discover what your strengths are, see where you are, and, finally, plan where you’re going. And there’s much more:

  • Learn to analyze business trends that will determine your business’s future
  • Set measurable, realistic goals that you can plan for and achieve
  • Make strategic planning a habitual part of the organization
  • Prioritize multiple strategies that you can implement simultaneously
  • Set a defining vision for the organization that guides all your planning and strategy

This friendly, simple guide puts the power of...

Strategic Planning For Dummies

Erica Olsen

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