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Greater Good, Greater Business: An Implementation Manual Summary:
Dear Reader
In a world of interconnections business does not exist in isolation of people or
the environment.
There is an increasing global demand on business, small or large, to behave
responsibly towards society and the environment, by conducting business in a
sustainable manner.
In this eBook the “Business of Tomorrow” is defined as a business that performs
better by operating in a sustainable, socially responsible manner, than it would
without this practice.
Research revealed five key needs of business striving to become, as corporate
strategist Christine Arena puts it, a “High-Purpose” business. These five needs
include 1) knowing where to start and how to help, 2) motivating buy-in and
participation, 3) continual improvement, 4) making informed choices about causes
to support and what implementers to hire, and 5) integrating social
responsibility into business operations in a manner that improves business
performance.
The purpose of this eBook is to…
Help address these five key needs.
It is written for decision-makers in small and medium sized enterprises but the
process can be applied by corporate companies and any other type of
organization, including a household/home.
If you buy this eBook you will get…
An implementation manual containing a strategy and process to develop your
business into a “Business of Tomorrow” over time. It recommends where to start,
outlines a process of what to do and gives guidelines on how to do it. Using an
example, it examines how business benefits from following this process. Using
globally accepted sustainability indicators as a point of reference, it examines
the potential benefits to society from following this process. It examines how
the process creates an opportunity to experience and practice the habits, expert
Stephen R Covey , has shown are common to “highly effective people”, and to
individuals and organizations aspiring to “Greatness”. Finally, it urges you to
undertake some activities to create a VISION of your future world and the WILL
to embark on a road that will help get you there.
“I can’t wait to get started and I’m about to retire!”…Liz Gulle, Customer
If you buy this eBook you can benefit…
From the author, Dr Tracey Phillip’s 20 years of experience in the natural,
social and business sectors. In the eBook she combines innovative, practical,
integrated, win/win thinking with understanding of sustainable practices, to
produce a manual that will help you develop a sustainable, socially responsible,
better performing business.
“We all know that in order to have sustainable businesses, we need to have
sustainable communities. With her hands on experience of community projects, Dr.
Phillips makes with this book a very necessary contribution towards helping
businesses to support or develop and implement projects that can create
communities which are socially, economically and ecologically viable.” …Jozua
Lambrechts, Holistic Management Educator.
If you buy this eBook you can benefit from the OFFER…
If you hired Dr Phillips as a consultant you would have had to pay at least
$8000 for the knowledge she shares in this eBook. To provide small and medium
sized businesses with easily accessible, affordable support she is offering you
the book for an introductory price of $13.45 if you order now.
By ORDERING NOW you will also get…
1. An absolutely free, very handy, 7 page Executive Summary of the eBook.
2. An absolutely free example of the outcome of the activities the author urges
you to undertake to create a VISION of your future world and the WILL to embark
on a road that will help get you there.
3. 25% off you first purchase of any future product offered by the author – so
keep your payment confirmation and send this to the author when you make your
next purchase.
For ease of delivery you will find the first two free bonuses at the end of the
eBook. That way with one purchase and one file download you get the eBook and
the 2 free bonuses.
WARNING! Don’t Delay…
The introductory price WILL increase without notice. So please don’t delay. You
could come back in 10 days to find the price has shot up to $20 or more.
Don’t miss out on this opportunity to benefit from Dr Tracey Phillips’s 20
years of experience for a fraction of the consulting fee.
Delivery…
The eBook is available in .pdf format, viewable with version 8 of the free Adobe
Acrobat Reader. If you don’t have it, you can download version 8 of Adobe
Acrobat Reader for free at www.acrobat-2007.com
Keep an eye on
my website http://traceyphi.googlepages.com for new products and services.
Kind regards
Dr Tracey Phillips
About the Author:
Dr Tracey Phillips studied Natural Science for 10 years specializing in Ecology (Natural Systems) and spent the next 10 years learning about people and business through first hand experience. Professionally she now creates practical social and environmental strategy that makes sense for business and the economy, alleviates poverty and promotes sustainable ways of thinking and behaving. You can find out more about Dr Phillips on the professional services page of her website http://traceyphi.googlepages.com
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