Frederick F. Reichheld is the author of The Loyalty Effect: The Hidden Force Behind Growth, Profits, and Lasting Value and The Quest for Loyalty: Creating Value Through Partnership.
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The Loyalty Effect: The Hidden Force Behind Growth, Profits, and Lasting Value
Frederick F. Reichheld, Thomas Teal |
Business > Marketing |
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The Quest for Loyalty: Creating Value Through Partnership
Frederick F. Reichheld, Scott D. Cook |
Business > Business |
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