Fred Wiersema is the author of The Disney Way: Harnessing the Management Secrets of Disney in Your Company and The New Market Leaders: Who's Winning and How in the Battle for Customers.
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The Disney Way: Harnessing the Management Secrets of Disney in Your Company
Bill Capodagli, Lynn Jackson, Fred Wiersema |
Business > Management |
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The New Market Leaders: Who's Winning and How in the Battle for Customers
Fred Wiersema |
Business > Business |
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